The music industry is constantly evolving with tech as the main driver of change. UNWRAP's Music Innovation Day offers you a deep dive into how technology shapes creation, live performance, distribution, fan experience etc. for the years to come. A day not to be missed for anyone who wants a glimpse of what's hot and new in music and entertainment tech.
Pioneers and researchers who are building the music experience of the future take the stage offering insights, inspiration, discussion and, above all, real-life use cases. From stunning live performances using game engines, motion capture or AI to behind-the-scenes tech driving new licensing models and everything in between.
Pioneers and researchers who are building the music experience of the future take the stage offering insights, inspiration, discussion and, above all, real-life use cases. From stunning live performances using game engines, motion capture or AI to behind-the-scenes tech driving new licensing models and everything in between.
Discover small, emerging bands during Sonic City, where they share the stage with bigger bands, creating a cohesive symphony of different genres and subgenres. It’s a testament to open-mindedness towards musical diversity and the artistry that can be enjoyed by all.
Discover small, emerging bands during Sonic City, where they share the stage with bigger bands, creating a cohesive symphony of different genres and subgenres. It’s a testament to open-mindedness towards musical diversity and the artistry that can be enjoyed by all.